Mehmet Yildirimli, Head of SBH Turkey, 27th October 2014 ECONOMIC MISSION OF CT. VAUD IN TURKEY 2015

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1 Mehmet Yildirimli, Head of SBH Turkey, 27th October 2014 ECONOMIC MISSION OF CT. VAUD IN TURKEY 2015

2 Agenda / Content Turkey at Glance o Doing business in Turkey Bilateral Trade & Opportunities Q&A 2

3 TURKEY AT GLANCE

4 CH - TR Indicators (2013) Switzerland Turkey Comparison Surface km km2 1 x 20 Population 8.2 Mio 76.7 Mio 1 x 9.5 Population TR in CH / CH in TR x 1 GDP per capita USD USD 4 x 1 GDP 623 bn USD 822 bn USD 1 x 1.3 Direct Investment FDI from TR to CH 0.55 bn CHF GDP growth ~1 % ~4.4 % 1 x 4 Unemployment 3 % 9% 1 x 3.5 FDI from CH to TR 2.6 bn CHF Import Export CH with World ~195 bln USD ~220 bln USD TR with World ~251 bln USD ~153 bln USD CH with TR ~1.2 bln CHF ~1.96 bln CHF Source: CIA world factbook 2014

5

6 Management Summary 2013 was a turbulent year for Turkey unexpected protests US-FED s signal for a possible cut down on liquidity 17th December; graft allegation probe against some ministers and their sons Despite the unrest of protests as well as the other happenings in Q4 2013, Turkey s large and dynamic domestic market (~80 Mio people and 50% young population) is still a very significant factor diferentiating the country from its neighbour countries, mainly in Central and Eastern Europe. Turkey s economic performance in 2013 was bettter in certain terms compared to the previous year despite months of polical turmoil in the country. Turkey s economy will grow slowly than expected because of higher borrowing costs, instable exchange rates and a sharp fall in private consumption and the «instable» political situation ~4-4.5% 6

7 17th largest economy in the world and 6th when compared to the EU Countries in 2013 (IMF) Turkey is the 6th most visited holiday destination in the world (2013) after F, US, ES, Ch, I 39.2Mio visitor in 2013 Turkey is the 8th largest steel producer in the world and 2nd compared with the EU countries (worldsteel 2013) Turkey is the 17th largest automotive producer in the world (OICA 2013) The largest youth population when compared to the EU countries 32,6 million broadband internet subscribers (2013) 57 million credit card users (2013) 69.6 million GSM users (2013) 7

8 The 61th government program foresees that Turkey will be among the 10 biggest global economies in It aims to reach 500 billion USD in exports volume with an average of 12% increase in exports annually. GDP 2 trillion USD, GDP per Capita 25K USD, 5-6% unemployment Turkey s tomorrow is to invest strongly into research & development, into infrastructure, into the country positioning and into the way of working. i.e brand new old Not to forget is that Turkey has not only access to one market but multiple markets 1,6 billion people; $26 trillion GDP; $8 trillion trade 8

9 Macroeconomic Indicators & Trends Overall Economic Forecast 2015 OP. 9

10 DOING BUSINESS IN TURKEY

11 Mustafa Kemal Atatürk Father of the Turks Military Commander 1st WW Destruction Greek forces in Asia Minor ( ) 1923 founding of Republic of Turkey (Treaty of Lausanne peace treaty signed in Lausanne, ended the state of war with allied British Empire, French Rpublic, Kingdom of Italy, Empire of Japan, Kingdom of Greece ) First reforms based on western ideologies (latine alphabet, metrical system, gregorian calendar, surnames, separation of powers of the state legislative power executive power and judicial power, equality of gender, women voting rights, etc.) Introduction of the civil code based on the Swiss civil code) Secular, modern nation state

12 Characteristics; Pride and Nationalism Proud of history culture country modernity (westernization) family Turks see themselves as Europeans!

13 Turkey two faces Cosmopolite and western oriented Cities i.e. Ankara, Istanbul, Izmir Rural area

14 Historicals, good to know about Turkey Two of the Seven Wonders of the World are located in Turkey THE MAUSOLEUM AT HALICARNASSUS (TOMB OF MAUSOLUS) In today s Bodrum TEMPLE OF ARTEMIS Near Izmir 14

15 JULIUS CAESAR VENI VIDI VICI Julius Caesar spoke these famous words after defeating Pharnaces II, the King of Pontus (at the northeastern province of Anatolia on the southern coast of the Back Sea) in 47 AD. CLEOPATRA Marcus Antonius gave Cleopatra one part of the southwestern coast of Turkey as a wedding gift. 15

16 Santa Claus was born in Demre, a settlement at the Mediterranean coast of Turkey. The city of Troy the district of the ancient Trojan wars lies in the west of Turkey. 16

17 Good to know about Turkey Nutrition 70 % of the worldwide hazelnut production comes from Turkey Turkey is also the largest producer and exporter of apricots, cherries and dried fruit Turkey is the second largest pasta producer in Europe behind Italy Coffee was brought to Europe by the Turkish 17

18 Good to know about Turkey Other TURKISH AIRLINES Turkish Airlines is the fourth largest Airline in Europe and it won the «Best European Airline Award» in 2011 INTERNET Turkey is ranked 7 th in Europe (27 th worldwide) in terms of Internet usage AUTOMOTIVE PRODUCTION Ranked 17 th worldwide and 7 th in Europe And hundreds of other reasons to invest in Turkey 18

19 Family Ich traue keinem Manager, Rechtsanwalt etc. ich traue nur meiner Familie. (Hakan Yakin, NZZ, )

20 Trust To show respect & interest for country, people, culture, rules To prove reliability To be a member of the family To have personal contact / regularly visits TR- CH To know some Turkish words To do dinners/lunches To congratulate to celebrations (Bayram)

21 Loosing Face loosing face No direct critics Not being pushy Indirect communication Challenges: Evaluation of partner s know how To ask in a diplomatic way

22 Hierarchy Hierarchy is important (age and sex not imp., except in the family) Important is protocol: sittings, rules, etc. Top-down system (very westernized and modern comp. bottom-up Challenge: Decision Makers to identify and meet SBH Turkey can operate as Door opener

23 First meeting Business casual /business dress code Start with Merhaba (good day) oder Nasilsiniz (how are you?) / Small Talk (family, football, weather ) Attention: don t start with politics! Tea or Coffee Slow negotiations don t push Trust and Friendship takes time Presents You Naming by man: -bey Naming by woman -hanim

24 Communication / Negotiation Indirect communciation (oral/written) Dynamic and intensive Challenging partners to negotiate Very price sensitive Everything can happen: between anger and hugging To be patient, flexible, strategic and also hard

25 Ease of Doing Business Ranking Source: Doing Business, The Worldbank 2013

26 BILATERAL TRADE &OPPORTUNITIES

27 CH-TR Bilateral Relations; Legal Framework of the Economic Relations Year Agreement 1930 Trade Agreement 1942 Agreement on the Organization of Commercial Exchange and Payments 1988 Agreement on the Reciprocal Promotion and Protection of Investment 1991 Free Trade Agreement EFTA-TURKEY 2001 Memorandum of Understanding (MoU) of Joint Economic Commission 2002 MoU on High Level Commercial and Economical Consultation 2009 MoU in Energy Cooperation 2011 EFTA Protocol E (Mutual Recognition of Conformity Assessment of Products) 2013 Avoidance of Double Taxation Agreement 27

28 3.1 Export Figures & Market Potential OP. Export (estimate) Total Imports from CH Bn CHF Most Important Industry Sectors (2013) Prod. Of chemicals, pharmaceuticals or allied industries Machines, appliances, electronics Precision instruments, clocks, watches and jewelry 1,992 2,151 % Mio. CHF , , ,259 Metals 4.0 0,08 Outlook Industry Sectors 2015 Product of chemicals, pharmaceuticals Machines, appliances, electronics Precision instruments Metal Luxury goods Med-bio Tech Product of chemicals, pharmaceuticals 28

29 Bilateral Trade by Sectors Swiss Exports to Turkey by Industrial Sector Products of chemicals, pharmaceuticals or allied industries Machines, appliances, electronics Precision instruments, clocks and watches and jewellery 28 Metals Various Swiss Imports from Turkey by Industrial Sector 2013 Textiles, clothing, shoes Vehicles Forestry and agricultural products, fisheries Metals 11 12, Various Source: Fed. Customs Administration

30 Trends & Opportunities CONSTRUCTION LIFE SCIENCE CLEANTECH INFRASTRUCTURE

31 Trends & Opportunities

32 ENERGY Strategic location for energy terminal and corridor In the last decade energy demand and electric consumption have increased by 4% and 8% per year Turkey needs to make over $200 billion investment in electricity production in the next twenty years Privatization of energy generation assets and electricity distribution networks The framework agreement (2009) b/w Switzerland and Turkey aims to encourage business and technical cooperation in various fields (e.g. Renewable, energy efficiency, nuclear safety etc.) Increasing/developing of renewable Energy resources wind-, solar- and geothermal power plants Improving of Energy Efficiency Building Nuclear Capacity

33 ENVIRONMENT Total Investment required ( ): 59 billion Waste and waste management; waste water and water management

34 TRANSPORTATION Railways: Turkey plans to increase km current network of rails to km within ten years; light vehicles (metro) is projected in twenty years Highways: construction of highways/bridges connecting major economic zones ($10 billion) Airports: rehabilitation and/or expansion of existing airports and construction of new airports (150mio passengers, consturction cost 10 bn EUR) Privatization of some existing networks General: > 350 bn USD will be invested Intensity of highway, motorway and railway

35 Projects of the century TURKEY S BIGGEST TECHNOPARK On the Asian side of Istanbul m² Costs: USD 4 bn THIRD BOSPORUS BRIDGE At the northern end of the Bosporus m Costs: USD 2 bn THE WORLD S BIGGEST AIRPORT Capacity for 150 Mio passengers per year Area of 90 mio m2 Costs: EUR 10 bn - IZMIT GULF TRANSIT - ISTANBUL-IZMIR HIGHWAY - HIGH SPEED TRAIN TRHOUGH ANKARA- BURSA-ISTANBUL -

36 HEALTH The Turkish health-care system has been undergoing a reform process. The government aims to increase the quality, efficiency and accessibility More than 40 new state hospitals are planned to open in 29 provinces ($750 million) Over 100 new private hospitals in addition to existing 500 private hospitals to be opened The size of the pharma sector is expected to reach more than $15 billion in 2014

37 INFORMATION AND COMMUNICATION TECHNOLOGIES (ICT) Fastest growing IT companies in the region are from Turkey, 27 of the 500 fastest growing tech companies in EMEA are Turkish Cell phone penetration rate is over 90%. Internet penetration is 45% (more than doubled in last 5 years) Market size is around >$30 billion (2013) and huge potential for further growth E-commerce is expected to exceed $13 billion in 2014 (16 times bigger compared with 2005) Increasing budget allocation by government for public IT investments

38 RETAIL BUSINESS Market size is expected to exceed $300 billion in 2013 Food, home appliances, textile, technology products and luxury products are the major categories

39 AGRIBUSINESS Turkey has the capacity to be the main food hub in the region Organic farming: increasing with 2-digits growth rate

40 Foreign direct investments, from and to Switzerland Notable Swiss firms investing in Turkey: Notable Turkish firms investing in Switzerland: OP. ABB, Adecco, Blaser Swisslaube, Bühler AG, Credit Suisse, Glencore, Mövenpick Hotel, Nestlé, Glencore, Novartis Oerlikon, Phonak, Roche, Sandoz, Schinder, Sika, Swiss, Syngenta, UBS, Viatrans, Barry Callebaut, Ammann-Technomak, Pfiffner, BR Scneider-Ammann, Swatch Group, Swissotel Kofisa SA (Koc Group), Dilko SA (TR Peugeot Supplier), Baytur SA (Cukurova Group), Kibar Inl. (Kibar Group), City Trade SA (Altinbas Group), Europe Credit Bank (FIBA), Is Bank Gmbh, Bank Commerce Deplacement (Yapi Kredi), Rixos Hotel, Dogus Holding, various advocate offices 40

41 Sum up Strengths Large, dynamic market It has an ideal strategic geographical location for trading Strengthened investor protections through a new commercial code Steady regulatory improvements are making it easier to set up and run a business in Turkey Reduced time for dealing with construction permits Opportunities Growing suburbs & sub-regions Young and skilled labor force Growth of knowhow (returnees) and R&D (government) Potential role as an energy gas hub OP. Manufacturing (hub) of high quality products Strategically located between key markets in Europe, the Middle East, Russia and Central Asia Growing interest in renewable energy and energy efficiency There are many industrial locations and resources untouched SWOT: Year Analysis 2014 Weaknesses Current account deficit continues to be a source of vulnerability Weakness and relapse in education Strong dependence on imports of energy sources Signs of anti-democratic statecraft Lumbering bureaucracy Increase on Minimum Capital for new businesses Threats Education system is not delivering enough of the skills needed by an innovative and dynamic entrepreneurial business sector Threat of energy shortage Currency risk High inflation Instability at the borders such as the disturbance caused by ISIL and PKK Excessive increase in immigration from neighbour countries 41

42 Partner VARIOUS LOCAL EXPERTS AND OTHER CHAMBERS AND INSTITUTIONS 42

43 Contact MEHMET YILDIRIMLI Director of Swiss Business Hub Turkey c/o Consulate General of Switzerland Esentepe Mah. Büyükdere Cad Levent Plaza A Blok Kat:3 TR Levent - Sisli - Istanbul Tel. +90 (0) 212 / (ext. 234) Mobile +90 (0) Fax. +90 (0) 212 / Web ALBERTO SILINI Head of Consulting, Responsible for Turkey Switzerland Global Enterprise Stampfenbachstrasse Zürich Tel. +41 (44) Mobile +41 (79) Web 43

44 QUESTIONS? MERCI! TEŞEKKÜRLER! 44

45 BACK UP SLIDES SWITZERLAND GLOBAL ENTERPRISE

46 CT. VAUD TURKEY DRAFT PROGRAM 2015

47 Program Istanbul & Ankara May 4-9, 2015

48 TURKEY Facilitating / change of laws Economic strength & growing young population Middle class, energy, construction, waste management, railway, Medtech, etc. Growing suburbs & sub-regions Growth of know-how (returnees) and R&D (government) Geopolitical location SWITZERLAND Science, technology, innovations Skilled and multilingual staff High education system (high number of Nobel Prize per capita) World-leading research environment (HQ of multinational companies) Ideal destination for administration and distribution, tourism and financial services BOTH COUNTRIES NOT IN EU BUT KEY PLAYERS IN THE WORLD 48

49 OTHER Upcoming public tenders is anticipated to reach $20 billion level (Ministry of Industry) Financing is provided by the state, the private sector, the EU and international agencies The World Bank will be providing $6.5 billion for Turkey s investment plans in energy, health, public services and education. EBRD s portfolio built up to more than 2 billion Euros since 2009 in about 50 operations ranging from agribusiness to renewable energy projects. The Bank s investments will continue to focus on renewable energy, promoting of mid-size companies in underdeveloped regions and supporting privatization efforts The new incentive scheme and the new Commercial Code provide better investment environment Swiss companies can take part through their subsidiaries, local agents or consortium partners (local and EU companies) by supplying goods (systems, sub-systems, parts and components) providing engineering and consultation services 49

50 Trends & Opportunities Automotive Target to produce over 2 million vehicles within 5 years Transportation Highway capacity planned to be tripled up until 2023 with 12 different project Real Estate Third most attractive real estate investment destination in 2012 (AFIRE); Istanbul is the most attractive real estate investment market in 2012 (PwC, ULI); more than $27 billion FDI over past decade. Finance Resilient to the global financial crisis with strong regulatory and supervisory framework, the most attractive sector with $39 billion FDI in the past decade; more opportunities with Istanbul Finance Center Energy Strategic location for energy terminal and corridor; rapidly growing demand: over $100 billion investment is needed to meet the demand till 2023; privatization and diversification opportunities. ICT Fastest growing IT companies in the region are from Turkey, 27 of the 500 fastest growing tech companies in EMEA are Turkish winner: Logic Bilişim (5-year revenue growth of 28,617% with 412% CAGR).

51 MARKTEINTRITTS- STRATEGIEN TÜRKEI

52 Markteintrittsstrategien TÜRKEI

53 Türkei und man denkt an 53 Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE

54 Markteintrittsstrategien 1. Markteintritt ohne Direktinvestitionen a) Direktvertrieb b) Zusammenarbeit mit einer Agentur oder einem Importeur c) Vertrieb über einen Handelsvertreter d) Gründung eines Verbindungbüros 2. Markteintritt mit Direktinvestitionen a) Gründung einer Niederlassung b) Neugründung eines Unternehmens c) Beteiligung an einer Gesellschaft d) Übernahme eines Unternehmens e) Joint Venture Art des Markteintritts hängt von zahlreichen Faktoren ab (Wettbewerbssituation, Investitions- und Risikobereitschaft, Know-how etc.) 54 Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE

55 Grundlagen zur Entwicklung einer Markteintrittsstrategie - Rahmenbedingungen müssen bekannt sein (oft Fehleinschätzungen) - Marktgewohnheiten - Rechtliche Rahmenbedingungen - Marktzutritt - Zölle - Zertifizierungen - Marktumfeld - Internationale und lokale Wettbewerber - Stellung und Strategien der Wettbewerber - Marktpotenzial / Entwicklung - Regionale Verteilung der Kunden - Vertriebsstrukturen - Preise - Markenimage 55 Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE

56 Markteintritt OHNE Direktinvestitionen Direktvertrieb Direktvertrieb aus dem Ausland ohne lokalen Partner nur wenn: - Anzahl Kunden nicht gross ist - Kunden grössere Unternehmungen sind, welche gewöhnt sind, direkt aus dem Ausland zu importieren - Produkt erklärungsbedürftig und kundenspezifisch ist - Keine Vertretung das nötige Know-how hat Vorteile Direktvertrieb Direkter Kundenkontakt Bessere Marge / weniger Preisaufschläge für Provisionen Nachteile Direktvertrieb Bei grösserer Anzahl Kunden sehr aufwändig Kleinere türkische Unternehmungen beschaffen lieber lokal (einfacher, Vertrauen etc.) 56 Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE

57 Vertrieb über Agenten oder Importeur Agent: - Auch Handelsvertreter genannt (türk. acente) - Vermittler von Aufträgen - Vergütung durch Provisionierung - Rechnungsstellung und Lieferung erfolgen direkt aus dem Ausland in die Türkei - Können natürliche oder juristische Personen sein - Handelsvertreter bedürfen einer entsprechenden offiziellen Urkunde Importeure: - Kaufen und verkaufen Produkt auf eigene Rechnung an türkische Kunden - Preisaufschlag (Marge) durch Importeur Generell: - Mischformen sind möglich (Grosskunden durch Agenten / Kleine durch Importeure) - Unter 1 Mio. Umsatz lohnt sich i.d.r. keine eigene Vertriebsstruktur 57 Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE

58 Vertrieb über Agenten oder Importeur (EXKURS) Die Wahl des Vertriebspartners ist ausschlaggebend für den Geschäftserfolg! Viele KMU unterschätzen Risiken Vielmals werden an Messen Kontakte geknüpft und sofort Vertriebspartnerschaften eingegangen «Wir verfügen über wertvolle Kontakte, sind in der Branche bestens bekannt, beliefern sowohl General Electric und die türkische Regierung! Zudem haben wir persönliche Kontakte bis auf Regierungsebene!» sind nicht selten gehörte Aussagen von potenziellen Partnern. V O R S I C H T! Lassen Sie die Partner durch S-GE verifizieren oder fragen Sie S-GE für eine qualifizierte Vertriebspartnersuche 58 Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE

59 Qualifizierte Suche von Vertriebspartnern durch S-GE Longlist Erstellung Partnerprofil mit CH-Firma Suche durch Swiss Business Hub (Datenbanken, eigene Quellen, Verbände, Netzwerk etc.) Check der Longlist und Verifizierung Ansprechpartner Shortlist Selektion der zu kontaktierenden Firmen (Kunde / S-GE) Aufbereitung personalisiertes Mailing durch SBH in lokaler Sprache Search Versand Mailing / telefonisches Follow-up durch lokalen Partner Einholen von Interessensbekundungen Interviews Qualifizierung Validierung der Interessensbekundungen Überprüfung der Kandidaten nach festgelegten Kriterien Präsentation Findings an Schweizer KMU 59 Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE

60 Qualifizierte Suche von Vertriebspartnern durch S-GE Selection Wahl der potenziellen Kandidaten Fact Finding Organisation von Meetings (vor Ort) mit Schweizer KMU Begleitung durch lokalen Mitarbeiter des Swiss Business Hubs an Meetings ENTSCHEID Entscheid: Vertriebspartner / Strategie und Identifizierung von allfälligen weiteren Massnahmen 60 Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE

61 Problemfelder bei der Auswahl und Zusammenarbeit Exklusivität: - Wenn Produkte in mehreren Zielsegmenten / -branchen abgesetzt werden, ist Vorsicht geboten - Mindestabsatzmengen festlegen - Verschiedene Partner für verschiedene Branchen ist OK Portfolio des Vertriebspartners: «Traditionell» ist kein Qualitätsmerkmal Auf Langfristigkeit setzen Filterung von Informationen vermeiden Sich mit Mentalität auseinander setzen: «Ich habe alles meinem Partner erklärt, jetzt möchte ich sehen, wie selbständig er daraus was macht» NO GO! 61 Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE

62 Vor- und Nachteile bei der Zusammenarbeit mit DISTRIBUTOREN Vorteile Günstige Kostensituation Schneller Marktzugang Geringe Fixkosten Nutzung vorhandener Ressourcen Nachteile Oft kurzfristiges Denken der Partner Schwierige Steuerung Keine direkte Bestimmung der Strategie Gefilterte Marktinformationen Weniger Vertrauen bei Kunden im Vergleich zur eigenen Repräsentanz 62 Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE

63 Vertrieb über ein VERBINDUNGSBÜRO / REPRÄSENTANZ Allgemein: - Stellt keine türkische juristische Person dar - das Verbindungsbüro darf selbst keine Rechnungen stellen, bzw. Umsatz generieren (reines Ausgabenbüro) - definitionsgemäss ein Kontaktbüro zur Marketing- oder Einkaufsunterstützung - die Kosten werden von der Muttergesellschaft im Ausland beglichen - das Verbindungsbüro muss daher in der Türkei keine vollständige Buchhaltung führen, nur begrenzt Steuererklärungen abgeben und keine Körperschaftssteuer zahlen. - die Kosten werden beim Mutterhaus im Ausland komplett in den Aufwand eingebucht. - als Anreiz des türkischen Staates die Mitarbeiter von der Einkommenssteuer befreit. 63 Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE

64 Vertrieb über ein VERBINDUNGSBÜRO / REPRÄSENTANZ Gründung: - ein Verbindungsbüroleiter mit umfangreichen Vollmachten - Antrag auf Gründungserlaubnis an das Staatssekretariat für Schatzwesen beim Generaldirektorat für ausländische Investitionen in Ankara gestellt. Das Genehmigungsschreiben des Generaldirektorats gilt als Legitimation des Büros vor Ort. 64 Vorteile Steuerung der Strategie über eigene Mitarbeiter Keine Einkommenssteuer für die Mitarbeiter Repräsentanz mit Adresse und Telefonnummer in der Türkei Einfache Ausgabenbuchhaltung Vertrauen der Kunden Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE Nachteile Keine Möglichkeit, lokale Rechnungen zu stellen Keine Import- oder Lagerhaltungsmöglichkeit Vorsteuer nicht abzugsfähig

65 DIREKTINVESTITIONEN Allgemein: - Sehr liberales Investitionsklima Vorteile Erleichterter Marktzugang Kundennähe und vertrauen Umgehung von Handelsbarrieren Günstige Kostensituation Wettbewerbsvorteile Nachteile Hohe Investitionskosten (Fix) Längere Amortisationsdauer Hohe Transaktionskosten 65 Corporate Design PowerPoint SWITZERLAND GLOBAL ENTERPRISE

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