An Enterprise Software Provider's Vision for a Converged Future Internet

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1 An Enterprise Software Provider's Vision for a Converged Future Internet Thomas Michael Bohnert, SAP Research CEC Zurich 9th Würzburg Workshop on IP: Joint ITG and Euro-NF Workshop "Visions of Future Generation Networks (EuroView2009)

2 Summary of SAP Today SAP AG in 2008 revenues: billion Around 82,000 companies run SAP software Providing more than 25 industry solutions 51,536 SAP employees (Dec, 2008) SAP - Employer of Choice Average age 37.2 years Average seniority 5.4 years 29% women 12m users in 120+ countries team with us to Integrate their business processes Extend their competitive capabilities Get a better return on investment at a lower total cost of ownership Unique partner ecosystem More than 1.5 million community members (SDN and BPX) 15 Industry Value Networks SAP / Page 2

3 SAP's Global R&D Organization Development Labs Bulgaria Canada China Germany France Hungary India Israel United States Co-Innovation Labs Japan United States Research Centers Australia Canada China France Germany Great Britain Korea South Africa Switzerland United States SAP / Page 3

4 Future Internet - A Holistic View Internet of Things Internet of Services Network of the Future 3D and Media Internet SAP 2007 / Page 4

5 Services Are Driving the Economy Construction 6% Retail, hotel/restaurant industry, transportation 17.9% Gross value added in Germany Finance, rental and corporate services 23.3% Retail, hotel/restaurant industry, transportation 18.0% 62.0% Construction 69.4% 3.9% Finance, rental and corporate services 29.1% Manufacturing industry (not including construction) 30.6% Agriculture forestry, fishery 1.4% Public and private service providers 20.8% Manufacturing industry (not including construction) 25.8% Agriculture, forestry, fishery 0.9% Public and private service providers 22,3% Source: German Federal Statistical Office, 2006 SAP 2007 / Page 5 5

6 International Trade - Globalization Indicator of Service Industry Index (1950 = 1), in constant prices, growth rates in %, worldwide, from Percentage growth rates Goods export Goods production Source: World Trade Organisation (WTO): International trade statistics 2005 Status: June, 2006 SAP 2007 / Page 6

7 The Internet of Services - Enabler for the Global Web-Based Economy Approval Marketing Billing Order Shipment On demand, purpose and event driven application interactions by binding and releasing of services at run-time SAP 2007 / Page 7

8 The Internet of Services - Issues with Traditional IT Infrastructures Financial Approval Marketing CRM Billing Order Document Mgmt Shipment Redundant Infrastructures Identity, data management, security, computing, storage, etc Scales badly, poor sustainability, etc SAP 2007 / Page 8 ERP

9 Cloud Computing : Infrastructure and Usage of Enterprise Applications Cloud computing is the emerging computing model A distributed computing paradigm that is driven by economics of scale, in which a pool abstracted, dynamically-scalable, managed computing, storage, platforms, and services are delivered on demand to, and paid per use by external customers over the Internet Cloud computing builds on three fundamental pillars (top down) Software as a Service End user applications, delivered as a service rather than as on-premise software Platform as a Service Application platform or middleware-as-a-service on which developers can build and operate custom applications Infrastructure as a Service Compute-, storage-, or other IT infrastructure-as-a-service, rather than as dedicated capability Cloud computing fundamentally enables the Internet of Services Dynamic discovery, binding, configuration, usage, and scaling of software and hardware services The long-term vision of cloud computing it so provide the complete IT infrastructure for any private, public and industrial/enterprise domain SAP 2007 / Page 9

10 Cloud Computing - Characterized by High Dynamics Order Marketing Service deployment Service composition Service consumption Approval ERP, Financials, CRM, Master Data Management, Computing, Storage Enterpris e Applicati SOA ons Clients Servers Storage Billing DB Shipment Scaling of cloud services SAP 2007 / Page 10

11 The Consequences Explosive growth of traffic due to Sharply rising number of cloud services for SOA-based enterprise applications Decomposition of applications and infrastructure into many globally distributed, interacting services No longer one application but 500 services The Internet as service bus Evolution from transactions toward interactions Highly dynamic composition of services and applications are hard to predict Disintegration of producer and consumer roles Efficient infrastructure planning difficult Stringent QoS/QoE demand of mission-critical business applications Complex mix of content XML based business data interactions Rising audio-visual content like product video presentations, audio manuals, podcasts for product marketing, etc Security, Reliability, Accountability,... Is our infrastructure prepared for this? SAP 2007 / Page 11

12 Infrastructure as a Service... means more than transport Shipping SOA/WS SUPPORT INFRASTURCTURE Messaging, Logging, Transformation, Security, Protocol Bridging, Reliable Delivery, Rules-based Routing, Monitoring SLAs, Events Billing, Charging, Life-cycle-Mangement Billing Identity Computing Security Mobility Storage SOI Phy. Substrat SAP 2007 / Page 12

13 Service-oriented Infrastructure - Requirements Enterprise Applications SOA Infrastructure Clients Servers Storage Databases Service Delivery Platform Service deployment Unified service description Service registry and search Service market place On-demand service composition, provisioning, and invocation Converged rating and billing Identity, Security, and Trust SAP 2007 / Page 13

14 Service-oriented Infrastructure - Requirements Enterprise Applications SOA Infrastructure Clients Servers Storage Databases Holistic Control Framework Unified terminology and performance indicators Unified interfaces across heterogeneous technologies Software and hardware Logical / virtual, and physical resources Comprehensive vertical and horizontal SLA propagation layer SLA monitoring, alerting, and control mechanisms SAP 2007 / Page 14

15 Service-oriented Infrastructure - Requirements Enterprise Applications SOA Infrastructure Clients Servers Storage Databases Optimized operations Application, service, and device profiling Generalized resource and device management Logical and virtual Holistic performance monitoring for optimal cloud service scaling Analytics for demand forecasting Service, network, and device life-cycle management SAP 2007 / Page 15

16 Cloud Computing - SOI as Infrastructure as a Service Cloud Computing Infrastructure CRM ERP Enterprise Service Oriented Architecture Service Oriented Infrastructure Wireless / Wireline Communications SOI Substrat Convergence Telco Infrastructure SAP 2007 / Page 16

17 Summary Enterprise applications will take over a dominant share in the Future Internet Enterprise applications are obeying the Service Oriented Architecture design concept This principle enables the Internet of Services and this will have a significant impact on infrastructure design Billions of services, dynamically composed and released A new concepts entering stage dealing with these specifics Cloud computing Central element of the cloud promise is Infrastructure as a Service (IaaS) Ranges way beyond connectivity but includes storage, computing, plus shared services Telco s my play a central role in turning into SOI-providers leveraging on their vast existing infrastructure SAP 2007 / Page 17

18 The Future Internet - A Holistic Vision Web-Based Service Industry USA Europe Rest of World Future Internet Trust Identity Management Core Internet Infrastructure Services Internet of Things Core Business Services Including: Dependability Reliability Global Service Delivery Platform Scaleability. Network Convergence Internet of Services Future Network Infrastructure SAP / Page 18 Devices and Components

19 Thank you! SAP 2007 / Page 19

20 Grid SAP 2007 / Page 20

21 Copyright 2007 SAP AG All rights reserved No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP AG. The information contained herein may be changed without prior notice. Some software products marketed by SAP AG and its distributors contain proprietary software components of other software vendors. SAP, R/3, mysap, mysap.com, xapps, xapp, SAP NetWeaver, Duet, Business ByDesign, ByDesign, PartnerEdge and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned and associated logos displayed are the trademarks of their respective companies. Data contained in this document serves informational purposes only. National product specifications may vary. The information in this document is proprietary to SAP. This document is a preliminary version and not subject to your license agreement or any other agreement with SAP. This document contains only intended strategies, developments, and functionalities of the SAP product and is not intended to be binding upon SAP to any particular course of business, product strategy, and/or development. SAP assumes no responsibility for errors or omissions in this document. SAP does not warrant the accuracy or completeness of the information, text, graphics, links, or other items contained within this material. This document is provided without a warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose, or non-infringement. SAP shall have no liability for damages of any kind including without limitation direct, special, indirect, or consequential damages that may result from the use of these materials. This limitation shall not apply in cases of intent or gross negligence. The statutory liability for personal injury and defective products is not affected. SAP has no control over the information that you may access through the use of hot links contained in these materials and does not endorse your use of third-party Web pages nor provide any warranty whatsoever relating to third-party Web pages Weitergabe und Vervielfältigung dieser Publikation oder von Teilen daraus sind, zu welchem Zweck und in welcher Form auch immer, ohne die ausdrückliche schriftliche Genehmigung durch SAP AG nicht gestattet. In dieser Publikation enthaltene Informationen können ohne vorherige Ankündigung geändert werden. Einige von der SAP AG und deren Vertriebspartnern vertriebene Softwareprodukte können Softwarekomponenten umfassen, die Eigentum anderer Softwarehersteller sind. SAP, R/3, mysap, mysap.com, xapps, xapp, SAP NetWeaver, Duet, Business ByDesign, ByDesign, PartnerEdge und andere in diesem Dokument erwähnte SAP-Produkte und Services sowie die dazugehörigen Logos sind Marken oder eingetragene Marken der SAP AG in Deutschland und in mehreren anderen Ländern weltweit. Alle anderen in diesem Dokument erwähnten Namen von Produkten und Services sowie die damit verbundenen Firmenlogos sind Marken der jeweiligen Unternehmen. Die Angaben im Text sind unverbindlich und dienen lediglich zu Informationszwecken. Produkte können länderspezifische Unterschiede aufweisen. Die in diesem Dokument enthaltenen Informationen sind Eigentum von SAP. Dieses Dokument ist eine Vorabversion und unterliegt nicht Ihrer Lizenzvereinbarung oder einer anderen Vereinbarung mit SAP. Dieses Dokument enthält nur vorgesehene Strategien, Entwicklungen und Funktionen des SAP -Produkts und ist für SAP nicht bindend, einen bestimmten Geschäftsweg, eine Produktstrategie bzw. -entwicklung einzuschlagen. SAP übernimmt keine Verantwortung für Fehler oder Auslassungen in diesen Materialien. SAP garantiert nicht die Richtigkeit oder Vollständigkeit der Informationen, Texte, Grafiken, Links oder anderer in diesen Materialien enthaltenen Elemente. Diese Publikation wird ohne jegliche Gewähr, weder ausdrücklich noch stillschweigend, bereitgestellt. Dies gilt u. a., aber nicht ausschließlich, hinsichtlich der Gewährleistung der Marktgängigkeit und der Eignung für einen bestimmten Zweck sowie für die Gewährleistung der Nichtverletzung geltenden Rechts. SAP übernimmt keine Haftung für Schäden jeglicher Art, einschließlich und ohne Einschränkung für direkte, spezielle, indirekte oder Folgeschäden im Zusammenhang mit der Verwendung dieser Unterlagen. Diese Einschränkung gilt nicht bei Vorsatz oder grober Fahrlässigkeit. Die gesetzliche Haftung bei Personenschäden oder die Produkthaftung bleibt unberührt. Die Informationen, auf die Sie möglicherweise über die in diesem Material enthaltenen Hotlinks zugreifen, unterliegen nicht dem Einfluss von SAP, und SAP unterstützt nicht die Nutzung von Internetseiten Dritter durch Sie und gibt keinerlei Gewährleistungen oder Zusagen über Internetseiten Dritter ab. Alle Rechte vorbehalten. SAP 2007 / Page 21

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