The German TV Market Inside Out. Broadcasters, Production, Distribution, Financing, Media Capitals, Media Groups

Transkript

1 The German TV Market Inside Out Broadcasters, Production, Distribution, Financing, Media Capitals, Media Groups HMR International Cologne, Germany, 2002

2 Contents 1 Introduction 1 2 The German TV Landscape General Data: Facts & Figures TV Overview Broadcast License Fees Viewing Patterns Viewing Time Audience Measurement TV Channels Domestic Channels National Public Domestic Channels Regional Public Domestic Channels National Private Domestic Channels Regional Private International/Pan European Public Channels International/Pan European Private Channels Digital Packages Audience Shares Audience Shares of Main Channels (Viewers 3+) Audience Shares of Main Channels (Viewers 14-49) Advertising Revenues Advertising Revenues Development of Advertising Revenues Media Policy and Media Institutions The Dual System Public-Service Broadcasting Broadcasting Committees Private Broadcasting State Media Authorities Program Licensing Allocation of Broadcasting Frequencies Program Monitoring Concentration Control TV Distribution Overview Pay-TV and Digital TV Usage in Germany Ownership of German Cable Networks Technical Standards Structure of the Cable Network Customer Relations in the German Cable Television Market Uncertainties about the Market Potential of the German Cable Networks Broadcasters Overview and General Trends Development of Market Shares Development of Advertising Revenues The Broadcasters Production Costs The Program Offer of the Main German Broadcasters Information Fiction Entertainment/Show Program Trends 2001/2002 and 2002/ The Channel Families National Public-Service Channels ARD Das Erste ARD Die Dritten ZDF 46

3 3.2.3 National Public-Service Special-Interest Programs PHOENIX - The Event and Documentary Channel of ARD and ZDF KI.KA (Der Kinderkanal) BR alpha International Public-Service Programs sat arte DW-tv - Deutsche Welle National Private Channels The Channels of the RTL Family (RTL Group) RTL Television RTL II Super RTL VOX The Channels of the Kirch Group SAT ProSieben Kabel DSF N Neun Live (TM3) Other National Private Channels B.TV MTV Germany MTV2 POP (VH-1) n-tv Onyx Tele VIVA VIVA Plus (Viva Zwei) International Private Channels BBC World Bloomberg Television CNBC Euronews Eurosport NBC GIGA TRT International TV 5 International Digital Television Programs Pay-TV Premiere Mediavision Regional Private Channels FAB Franken Fernsehen Hamburg RNF Saar TV Sachsen Fernsehen tv.münchen tv.nrw XXP TV Teleshopping Channels Home Shopping Europe QVC RTL Shop Production Introduction Production Companies and Groups in Germany Company Portraits UFA Group Kirch Group Bavaria Film Group 116

4 4.3.4 Studio Hamburg Group Endemol Entertainment Holding GmbH Axel Springer Verlag AG Spiegel Group Producers' AG action concept Film- und Stuntproduktion GmbH Moviement Group Tele München Group Bonito TV-Produktionsgesellschaft mbh Brainpool TV AG MME, Me, Myself & Eye Entertainment AG Ziegler Film GmbH & Co. KG Neue Münchner Fernsehproduktion GmbH & Co. KG Sony Pictures Film und Fernseh Produktions GmbH Das Werk AG Neue Filmproduktion TV GmbH/NFP TV AVE Gesellschaft für Fernsehproduktion mbh H5B5 Media AG Medienkontor GmbH Film- und Fernsehproduktion Opal Filmproduktion GmbH Cologne Gemini Filmproduktion GmbH ZDF Enterprises GmbH Distribution Introduction The Biggest German Distribution Companies in Portrait Distribution of Public Service Broadcasters ARD Degeto Film GmbH Telepool GmbH german united distributors Drefa Produktion und Lizenz GmbH hrmedia Lizenz und Verlagsgesellschaft mbh ZDF ZDF Enterprises GmbH Export-Union des Deutschen Films GmbH Distribution of Private Enterprises KirchMedia GmbH & Co. KGaA TaurusLizenz GmbH & Co. KG BetaFilm GmbH EM.TV & Merchandising AG Tele München Group CLT-UFA International TV-Loonland AG RTV Family Entertainment AG peppermint GmbH Helkon Media AG Kinowelt Lizenzverwertungs GmbH MIM MONDO IGEL MEDIA AG Telcast International GmbH & Co. KG Cine International Filmvertrieb GmbH & Co. KG Film and TV Production Financing Film Foundations in Germany Introduction: The Status Quo Legal Bases for Film Foundations Funding Principles Film Funding Models Production Funding Screenplay Funding Distribution Funding Cinema Funding Selected Film Funding Problems 207

5 6.1.6 Federal Funding Bodies Filmförderungsanstalt (FFA) Culture and Media Commissioner - Beauftragter der Bundesregierung für Angelegenheiten der Kultur und der Medien (BKM) State Funding Bodies Kuratorium Junger Deutscher Film Medien- und Filmgesellschaft Baden-Württemberg mbh (MFG) FFF FilmFernsehFonds Bayern GmbH Filmboard Berlin-Brandenburg GmbH Filmbüro Bremen e.v BIA Bremer Innovations-Agentur FilmFörderung Hamburg GmbH (ffhh) Hessische Filmförderung (HFF) Film- und Kinobüro Hessen e.v NORD MEDIA - Die Mediengesellschaft Niedersachsen/Bremen Kulturelle Filmförderung Mecklenburg-Vorpommern e.v Filmstiftung Nordrhein-Westfalen GmbH Filmbüro NW e.v Filmbüro Rheinland Pfalz e.v Saarländisches Filmbüro e.v Gesellschaft zur Medienförderung Saarland - Saarland Medien GmbH MDM Mitteldeutsche Medienförderung GmbH Kulturelle Filmförderung das Sächsischen Staatsministeriums für Wissenschaft und Kunst (SMWK) Kulturelle Filmförderung Sachsen-Anhalt Kulturelle Filmförderung Schleswig-Holstein e.v Gesellschaft zur Förderung audiovisueller Werke in Schleswig-Holstein mbh (MSH) Kulturelle Filmförderung Thüringen Funds of the European Union (EU) Media Plus Eurimages Private Film and Television Funds in Germany Introduction: The Status Quo History of Media Funds in Germany The Media Act of February 23, The New Media Act and the Situation of International Producers Problems of German Media Funds Evaluation and Choice of German (Media)Funds Opportunity-Risk Profile/Fund Checklist Conclusions Appendix Overview: Media Funds in Germany German Media Funds in Portrait ALCAS Nr. 126 Filmproduktionsfonds ALCAS Nr. 131 Filmproduktionsfonds ALCAS Nr. 134 Filmproduktionsfonds ApolloMedia 5.KG BIL Motion Picture Fonds CFB-Fonds Nr Christopher Filmcapital Fonds 1.KG Cinerenta IV Tranche COPRO MBF DCM-IMF Dritte Boll Kino Beteiligungs- GmbH & Co.KG Erste MedienDachFonds 1. KG Equity Pictures Medienfonds GmbH & Co. KG Festival Fonds Cartoon III German Film Productions Global Motion Pictures Fonds, The Second Hannover Leasing Fonds Nr Hannover Leasing Fonds Nr Hollywood Partners Golden Fonds Kinostar 1/2001 KG 263

6 LHI Filmproduktionsfonds LINOVO MBP KG II MC Multimedia Mediability 2. Family Entertainment KG Mediastream II N1 European Filmproduktions-GmbH & Co. KG scopas Family Entertainment Fonds I GmbH & Co. KG SCREENVEST 1. KG Target Media Entertainment GmbH & Co. Filmproduktion KG Victory MultiMediaFonds Videal 37. KG Vif VIP MEDIENFONDS WWP Studio Hamburg Worldwide Pictures Media Capitals Overview and General Trends Broadcasters Film and Television Production Technical Services/Studios Distribution Film Funding Education and Training Multimedia International Media Companies in Germany Munich/Bavaria Media Policy Broadcasters Film and Television Production Technical Services/Studios Education and Training Multimedia Cologne-Düsseldorf/North Rhine-Westphalia Media Policy Broadcasters Film and Television Production Technical Services/Studios Education and Training Multimedia Berlin/Brandenburg Media Policy Broadcasters Film and Television Production Technical Services/Studios Education and Training Multimedia Hamburg Media Policy Broadcasters Film and Television Production Technical Services/Studios Education and Training Multimedia Other Media Centers in Germany Baden-Württemberg Hesse Saxony-Anhalt, Saxony and Thuringia Schleswig-Holstein, Lower Saxony and Bremen Further Developments 321

7 8. Major Media Groups Ranking: Major Media Groups with Operations in the German TV Business Introduction: Overview and General Trends German Media Groups with Operations in the TV Market Bertelsmann AG (RTL Group) ARD Kirch Group Axel Springer Verlag AG Georg von Holtzbrinck GmbH WAZ Group Verlagsgruppe Bauer (Bauer Publishing Group) ZDF (Zweites Deutsches Fernsehen) Hubert Burda Media Holding GmbH &Co.KG Spiegel Group Tele-München-Group (TMG) Kinowelt Medien AG International Media Groups with Operations in the German TV Market AOL Time Warner Inc The Walt Disney Company Vivendi Universal S.A Viacom Inc The News Corporation Ltd NTL Group Ltd Liberty Media Corp Endemol Entertainment Holding NV Callahan Associates International, LLC Directory Major German Media Groups TV Broadcasters National TV Broadcasters International TV Broadcasters Regional Private TV Broadcasters TV Service Providers Production Distribution Studios Synchronisation Media Planners and Sales Houses Media Research Media Institutions Federal Regulatory Authorities for Broadcasting Film Funding Institutions Education and Training Film and Television Academies Journalism Cultural Studies German Media Fairs, Conferences and Festivals Calendar of Media Events Markets, Conferences, Festivals German Television Awards German Press and the Media Online Media Services Newspapers Weekly Journals and Magazines Program Guides German Trade Publications and Professional Journals 467 Directory of Charts 475