The new Era of Cognitive Computing: Smart Machines

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1 The new Era of Cognitive Computing: Smart Machines Dr. Matthias Kaiserswerth Geschäftsführer Hasler Stiftung, Bern

2 Hasler Stiftung 1948 von Gustav Hasler als Stiftung Hasler-Werke" gegründet Unternehmensstiftung, um die aus der Eidg. Telegraphenwerkstätte hervorgegangenen Hasler-Werke im Sinn und Geist von Gustav Hasler über seinen Tod (1952) hinaus weiterzuführen Förderung des schweizerische Telephon- und Telegraphenwesens 2

3 Stiftungszweck Förderung der Informations- und Kommunikationstechnologie (IKT) zum Wohl und Nutzen des Denk- und Werkplatzes Schweiz. Mechanismen 1. Bildung: Informatik als Grundlagenfach im Gymnasium 2. Forschung: Thematische Forschungsprogramme (Smart World, MMI, DICS) 3. Innovation: Startup Förderung Struktur Stiftungsrat (6 Personen) aufgeteilt in Anlage- und Förderkommission Geschäftsstelle in Bern 3

4 IBM Research World's largest information technology research organization More than 3,000 scientists and engineers Patent Leader for 22nd Year 7,534 US Patents T.J Watson Austin Almaden Brazil Ireland Zurich Haifa Africa India China Tokyo Australia 4 4

5 Agenda 1. Disruptive IT Trends 2. Big Data 3. Cognitive Computing 4. Summary 5

6 Disruptive IT Trends Mobile Cloud Internet of Things Social More people in the world have cellphones then running water 85% of software being developed in the cloud, 531,000 app developers in Europe Sensors on everything from smartphones to jet engines 2 billion daily social connections on the Internet 1/3 of market share leaders in every industry will be disrupted 6 6

7 Overwhelming Evidence of these Forces in Action 7 7

8 The Perfect Storm No assets Internet Scale Speed 8

9 Time period Key developments at Uber Uber focuses mostly on the San Francisco Bay Area 2011 Uber starts its national expansion Uber starts its international expansion. Uber continues its international expansion and starts offering logistic services (like courier package delivery). It changes its tagline from "Everyone's private driver" to the much broader "Where lifestyle meets logistics". As Uber's recognition grows, the company starts to face increasing pressure from regulators. Uber announces its investment in self-driving cars. 9

10 10 United Nations Economic Commission for Europe

11 Big Data Challenges Volume Velocity Variety Veracity Terabytes to exabytes of existing data to process Streaming data, milliseconds to seconds to respond Structured, unstructured, text & multimedia Uncertainty from inconsistency, ambiguities, etc

12 The Eras of Computing Cognitive Systems Era Programmable Systems Era Tabulating Systems Era 12 12

13 Making Sense of Big Data Analytics Cognitive Big Data Information Knowledge 13 13

14 Meet a Cognitive Computer: Watson 14 14

15 Capabilities of Cognitive Systems Cognitive Systems Era Memory Learning Judgment Perception Reasoning Multi-modal Watson 1.0 Watson

16 Capabilities of Cognitive Systems Finance Enhance decision support Smarter city Improved communication with citizens Legal Suggest defense/prosecution arguments Telemarketing Next generation persuasive call center 16 16

17 IBM Watson Discovery Advisor Developing new, effective treatments for diseases involving published data Discover alternate applications for existing drugs Read and understand scientific papers that detail clinical trial outcomes 17 17

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21 Forces Reshaping Technology, Business and Society 21 21

22 Cognitive Computing Delivers Systems of Insight 22 22

23 What can Watson do for you? 23