Surrey Business School

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1 Surrey Business School BERUFSBEGLEITENDES STUDIUM MASTER OF BUSINESS ADMINISTRATION STUDIENBEGINN JANUAR 2013

2 What business says about UniS Best for Jobs Top of the graduate employment league tables for 6 successive years The Sunday Times university league Tables UniS conducts the most efficient research of any UK University. The University of Surrey was head and Shoulders above the rest Times Higher Education Supplement Surrey s programme achieves high standards and is respected both in the UK and overseas British Airports Authority plc An enormous contribution to the body of knowledge and a supply of excellent graduates British Hospitality Association Änderungen vorbehalten - 1 -

3 Inhaltsverzeichnis Master of Business Administration (MBA) 3 Die Surrey Business School in Guildford (UK) 4 Kooperation mit der International Business School Lippstadt 4 Kurse zum MBA 5 Studienverlauf des MBA 6 Übersicht über die Kursinhalte des MBA 7 Why the Surrey Business School 16 Einschreibung/Studiengebühren MBA 18 Zusatzveranstaltungen 19 Anmeldung zum MBA der University of Surrey (UK) 20 Application Form der University of Surrey (UK) 21 Änderungen vorbehalten - 2 -

4 Master of Business Administration (MBA) der University of Surrey (UK) Der Bedarf an hochqualifizierten und praxisnah ausgebildeten Mitarbeitern, die funktionsübergreifend und in strategischen Zusammenhängen denken können und auch für einen Auslandseinsatz geeignet sind, ist sehr hoch. Mit dem MBA Abschluss haben Sie erweiterte Karrierechancen, besonders in Unternehmensberatungen, Finanzdienstleistungsunternehmen und bei multinationalen Firmen. Dieses MBA Studium richtet sich an Absolventen von natur-, ingenieur-, medizinisch-, wirtschaftswissenschaftlichen und juristischen Studiengängen, die ihr Wissen im internationalen Management verbessern möchten. Die Vermittlung von praktischem Führungswissen und strategisch nachhaltigem Denken steht im Zentrum Ihrer MBA Ausbildung. Zielsetzung dieses berufsbegleitenden, renommierten, innovativen, unternehmerisch und teamorientiert ausgerichteten MBA-Programms ist es, Sie mit fundierten Fachkompetenzen und interdisziplinärem Führungswissen auszustatten. Der Surrey MBA vermittelt mit Hilfe von Action Consultancy und Business Simulation eine integrative Sicht auf die erfolgreiche Managementpraxis. Als Absolvent dieses MBA Programms sprechen Sie insbesondere internationale Arbeitgeber an. Mit einer langjährigen Top Position in den UK Jobs League Tables sind die Career Services der University of Surrey (UK) außerordentlich erfolgreich. Die University of Surrey ist eine der führenden berufsbildenden, technischen und wissenschaftlichen Hochschulen Großbritanniens mit internationalem Forschungsprofil. Viele der bahnbrechenden Forschungsleistungen der Universität haben direkten Einfluss auf alle möglichen Lebensbereiche etwa in Bereichen wie Medizin, Raumfahrtwissenschaft, Umwelt, Telekommunikation sowie im Verteidigungs-, Gesundheits- und Sozialwesen. Doch nicht nur die Forschungs- und Technologieprogramme der Universität finden breite Anerkennung, sondern auch die Studiengänge wie Sozialwissenschaften, Betriebswirtschaftslehre, Sprachen und Jura. Neben dem 150 Hektar großen Campus am Rande von Guildford in der englischen Grafschaft Surrey unterhält die Universität zudem den universitätseigenen Surrey Research Park, der Einrichtungen für 140 Unternehmen mit insgesamt Mitarbeitern bietet. Nicht von ungefähr gab die Sunday Times der Universität den Beinamen The University for Jobs und unterstrich so das wachsende Renommee der Hochschule als Anbieter hochwertiger, berufsorientierter Abschlüsse. Dr. Matthias Zünkler koordiniert diese Programme und beantwortet Ihre Fragen unter der Telefonnummer Änderungen vorbehalten - 3 -

5 Die Surrey Business School in Guildford (UK) Die University of Surrey ist eine im Vereinigten Königreich anerkannte staatliche Universität. Sie wurde 1891 gegründet, ist durch den Privy Council bestätigt und wird von der Quality Assurance Agency (QAA) ständig überprüft. Das Studium zum Master of Business Administration (MBA), das an der Surrey Business School der University of Surrey durchgeführt wird, ist vom British Higher Education System anerkannt und vom Ministerium für Innovation, Wissenschaft und Forschung des Landes Nordrhein-Westfalen nach Hochschulgesetz bestätigt. Die Surrey Business School ist durch die AACSB International - The Association to Advance Collegiate Schools of Business akkreditiert. Das MBA Programm ist zudem durch die AMBA Association of the MBAs akkreditiert. Im Mai 1992 startete erstmals das MBA-Programm. Insgesamt haben bereits über 1000 Studenten erfolgreich den Master of Business Administration absolviert. Die Surrey Business School ist die Business School der University of Surrey, wurde 1990 gegründet und ist laut QS Top MBA Scorecard ranking for strength of faculty auf number 7 in the world positioniert. Die Sunday Times hat die Surrey Business School zum sechsten Mal hintereinander unter die Top 10 der Best for graduate level jobs gewählt. Sie ist ranked in the top 20 UK universities for business studies. MBA holders qualify for Licentiate Membership of the Chartered Institute of Personnel and Development (CIPD) and exemption from the Leadership and Management Standards. Members benefit from access to extensive support (online resources, magazines, newsletters, etc.). Kooperation mit der International Business School Lippstadt Sie haben die Möglichkeit, an der renommierten University of Surrey (UK) in Kooperation mit der International Business School Lippstadt den Master of Business Administration (MBA) berufsbegleitend zu erwerben. Studienort: IBS International Business School Lippstadt Im Eichholz Lippstadt Tel.: Fax: Änderungen vorbehalten - 4 -

6 Kurse zum MBA Der MBA setzt sich aus einer Einführung, zehn Modulen, Prüfungen (Hausarbeit, Präsentation, Klausur oder Projekt) sowie einer Abschlussarbeit zusammen. Das Studium ist modular aufgebaut. Insgesamt sind folgende Module zu absolvieren: 7 Core Modules: Managing Human Resources, Marketing Management, Operations Strategies, Financial Management, Action Consultancy and Business Simulation, Strategic Management in a Global Context, Management Research and Dissertation plus 3 core elective modules from a choice of 6: Project Management, Entrepreneurship, Financial Strategy, Sustainability Management Strategies Strategic Change Management, Employment and Labour Law und die MBA Dissertation als Examensarbeit Ihres MBA - Studiums. Bei Programmbeginn war Olaf Erz technischer Berater eines Forschungsinstituts in Uganda. "Um mir einen besseren Einstieg in die Berufswelt in Deutschland gemäß meiner Qualifikation zu ermöglichen, habe ich mich für den MBA entschieden", so Erz. Jedes Lehrwochenende flog er von Uganda nach Deutschland, dann siedelte er mit der Familie wieder nach Europa um und begann eine neue Tätigkeit als Länderbeauftragter für Sambia beim International Institute for Communication and Development. "Für den MBA spricht aus meiner Sicht, dass ich die Lehrinhalte als hilfreich für meine Tätigkeit sehe und mir auch Pluspunkte für künftige Bewerbungen erhoffe", so Erz. Änderungen vorbehalten - 5 -

7 Studienverlauf des MBA Voraussetzungen für die Aufnahme in das Masterprogramm Bitte beachten Sie folgende Anforderungen an Ihre Person: abgeschlossenes Studium (auch Berufsakademie und VWA) mindestens drei Jahre Berufserfahrung Englischkenntnisse (nachweisbar z. B. durch TOEFL, TOEIC, IELTS oder CAE) Studienform und Studiendauer Dieses Programm wird als berufsbegleitendes Studium mit ergänzenden Präsenzseminaren an Wochenenden durchgeführt und umfasst einen Zeitraum von 24 Monaten. Die für dieses Studium erforderlichen Unterlagen sowie Lehrbücher sind in diesem Angebot eingeschlossen. Der Zugriff auf EBSCO Journals und ULearn ist ebenfalls inbegriffen. Zeitaufwand Pro Modul findet in der Regel ein Seminarwochenende statt. Die Seminarwochenenden werden von Professoren und Dozenten der University of Surrey geleitet. Die Seminare finden Samstag und Sonntag statt. Der Zeitbedarf, der für dieses Studium aufzuwenden ist, beträgt durchschnittlich 10 Stunden pro Woche. Eine Hospitation an einem Seminarwochenende kann nach vorheriger Anmeldung ermöglicht werden. Das Parkhotel Ortkemper bietet mit drei Minuten Fußweg zur International Business School Lippstadt günstige Übernachtungsmöglichkeiten für unsere MBA Studenten an. Studium in Kohorten Die University of Surrey fordert, dass dieses Programm in einem Klassenverband mit einer Mindestzahl an Teilnehmern (cohort) zu absolvieren ist. A centre of excellence with a truly international projetction World Tourism Organization Änderungen vorbehalten - 6 -

8 Übersicht über die Kursinhalte des MBA Managing Human Resources This module will enable you to critically evaluate approaches used in the management of people in organisational settings, providing you with a basis to assess the likely utility of the human dimension of a broader set of management practices. We will provide an introduction to the major practices and policies used in the management of people, and encourage you to appraise these practices from a range of stakeholder and disciplinary perspectives. We will help you to become more aware of the significance of issues such as change, globalisation, corporate social responsibility (CSR) and ethics for the management of people. Summary of Aims The aims of this module are: To identify and appreciate the practical implications of the assumptions underpinning approaches to human action in organisations To critically evaluate the theoretical robustness and practical use of different approaches to the management of people in organisations To demonstrate reasoned but flexible judgement in the use and development of relevant models and frameworks To demonstrate the ability to present complex, theoretically informed ideas in a clear and engaging way To work as a team member to resolve multi-dimensional problems To undertake secondary research into a relevant management problem Indicative Content HRM in the organizational context Psychological contract Organizational structures and cultures The individual/organization interaction Group dynamics and leading for success Motivating for performance (and satisfaction?) Managing individual and organizational performance Reward management and the pay/effort bargain Labour market theory, costing wages and labour turnover Managing the employment relationship Recruitment and selection for organizational fit Developing human capital: strategies and policies Managing stability in a changing environment: flexibility and atypical working Änderungen vorbehalten - 7 -

9 Marketing Management This module provides you with a rigorous theoretical framework for analysing and understanding marketing in various contexts. Integrating theoretical concepts and models with practical application, the module aims to enable you to understand the contribution marketing can make to business success. The emphasis of the module is the management of marketing within contemporary settings. It looks at marketing philosophies, context, strategies, operations, structures, systems, techniques and tactics, and all customer-facing functions. You will cover key concepts and issues such as environmental factors, consumer behaviour, marketing planning, segmentation, targeting and positioning, new technology, services marketing, ethics, and the marketing mix. The module will help you develop the tools to deal with marketing contexts and philosophies, consumer behaviour, marketing research, approaches to planning and positioning, product and branding strategies, pricing strategies, marketing communications, distribution, services, and relationship marketing. Summary of Aims The aims of this module are: To recognise the scope and character of marketing within increasingly dynamic market contexts To understand and evaluate the various approaches to marketing management To apply strategic and tactical marketing management concepts and methods To identify social and ethical issues relating to marketing policies, procedures and practices To critically evaluate the application of planning tools for marketing and market research To manipulate various marketing philosophies, approaches and designs Indicative Content Marketing and emerging practices of business Understanding the new customer Approaches to Planning & Implementation Planning Social Responsibility Product Strategy & Services Marketing Pricing Marketing Communications Distribution & Sales Management Änderungen vorbehalten - 8 -

10 Operations Strategies This module will provide you with both a theoretical and practical understanding of operations strategy. It will systematically develop a framework for understanding strategic operations management within the context of a firm s corporate strategy. It will examine the key components of these strategies in order to develop an understanding of the operations management function. Summary of Aims While the Surrey MBA will help you to master the day-to-day skills and issues involved in running a business, every organisation needs to keep an eye on the bigger picture. Building on theoretical understanding and practical exploration of operations strategy, this module demonstrates how strategic operations management enhances corporate planning. You will systematically develop a framework for understanding strategic operations management within the context of a firm s corporate strategy. You will examine the key components of these strategies, and thus develop an understanding of the operations management functions. Indicative Content Introduction and overview of key aspects of operations strategies Types of operations and transformation processes Developing an operations strategy Innovation Quality as a strategy Änderungen vorbehalten - 9 -

11 Financial Management This module provides an understanding of financial accounting data and methods. You will evaluate the financial performance of a business, develop an appreciation of financial management and control processes and understand the investment and financial decision-making processes. By looking at the conceptual foundations for understanding, analysing and interpreting financial information, we will help you build your ability to think across management disciplines and to appreciate the fiscal significance and implications of business decisions. Summary of Aims The aims of this module are: To understand financial statements, their content and purpose, their interpretation and their limitations, with increased awareness of the legal and accounting constraints in their production To use an organisation s corporate reporting to evaluate its current performance and its future sustainability To understand and apply the principles of budgeting and planning, and use the cost concepts required for decision making To comprehend the theoretical basis of investment appraisal techniques and evaluation of the risks involved, and use valuation skills and metrics in capital budgeting To identify the sources of finance of a business or other organisation, and recognise the key relationships between debt and equity To evaluate the different capital structure options available to a business To understand working capital requirements in companies Indicative Content The module will enhance your confidence when looking at the financial environment, corporate governance, accounting standards, accounting principles and company reporting, analysis of the prime financial statements, basic cost management, principles of budgeting, capital-budget decision making, working capital management, sources and cost of finance, and cost of capital. The module will also give you practice with transferable skills such as: - Internetbased and electronic library research skills - Computing skills (e.g. Excel, Word, PowerPoint and Microsoft Project) - Presentation skills Änderungen vorbehalten

12 Action Consultancy and Business Simulation This module challenges the student to understand better the complex interrelationship between theory and practice and explore the extent to which theoretical models studies in the core modules can be applied in practical business situations. The aims of the module are to develop and apply consultancy and problem solving skills and to reflect proactively on the challenging experience of working as part of a consultancy team. At our overseas centres, working in teams ( action learning sets ) students investigate a real business problem in an organisation at which one of them is employed. Before embarking on the case, students are trained in action learning and consultancy, team-building, negotiation and conflict resolution. Strategic Management in a Global Context This is an elective core module that offers in a synthetic form interdisciplinary knowledge which derives from the following subjects: business strategy, international business management, corporate ethics and governance, and business law. The module develops in depth knowledge, understanding, and practical awareness of how to design and implement strategies in international context, how to make strategic choices in a competitive and uncertain environment, and how to lead strategic positioning of companies in the global market place. Summary of Aims The module aims to provide participants with both a theoretical and practical understanding of how corporate strategy can be formulated in the light of environmental and internal conditions and requirements. More specifically, the module equips participants with a framework for understanding corporate strategy as an interdisciplinary activity within the context of a competitive market economy, leading to corporate decision-making. The module aims to enhance a broad and ethically sound picture of business policy and corporate strategy development with dynamic and stakeholder focus. Contemporary issues in business and management will be discussed in the context of industry specialisation. The scope and limitations of strategic planning and strategic decision making will be introduced in comparative country context. Indicative Content Managing Globalisation ethics, comparative culture and the dynamic changes of the global business environment Foreign Market Entry Strategies Operations of the Global Firms Strategic Process and Strategic Analysis Business Models and Strategic Development M&A, Strategic Alliances and Business Networks Comparative Corporate Governance Global Financial Management Änderungen vorbehalten

13 Management Research and Dissertation This is a central component of the Surrey MBA Programme. Following a thorough grounding in research methods, you will conduct a systematic, critical analysis of a management issue of your choice. The dissertation is a key integrative part of the MBA requiring demonstration of an ability to synthesise concepts and apply appropriate theories to a current business management problem. You will be supported by a member of the MBA faculty who will act as your supervisor throughout the duration of the project. Summary of Aims The Aims of the module are to provide students with an understanding of the epistemological issues that underpin the choice of research topic, methodology and method. The module will help students in identifying a subject worthy and capable of research, and to formulate a plan for the implementation of the research process. Students will be able to select and apply appropriate research strategies with particular reference to issues of validity and reliability and objectivity of the research process. Indicative Content Introduction to research, the research process, literature review, organisation Epistemology and its implications for research methodology and design Theoretical framework (variable definition and generation of hypotheses) Scientific research design (differences between qualitative and quantitative methodology, measurement issues: reliability and validity) Qualitative data collection (e.g. in depth interviews, focus groups, observations) Analysis of qualitative data Principles of quantitative data analysis (descriptive statistics) Quantitative methods (hypothesis testing, inferential statistics) Sampling, questionnaire design and methods for pre-testing, Research presentation (formatting dissertation) Änderungen vorbehalten

14 Project Management This module aims to extend your prior learning by linking theory with practice. With a focus on collaborative projects, it helps you develop the ability to plan and manage a small to mediumsized multi-partner project to its successful conclusion. On completion of the module, you will have the knowledge and skills of project management for practical strategic and operational problem-solving. Summary of Aims The primary aim of this module is to help students put into practice their theoretical knowledge of project management. Students would have acquired a basic understanding of project management in Production and Operations Management. As an elective module, it extends the prior learning by linking theory with practice. With a focus on collaborative projects, it helps students develop the ability to plan and manage a small to medium sized multi-partner project to its successful conclusion. To reflect modern project working, students are encouraged to work cooperatively throughout the semester. On completion of the module, participants should be able to apply the knowledge and skills of project management for practical strategic and operational problem-solving. Indicative Content Modern, 21st century collaborative projects Aligning projects to organisational goals Project organisation and culture Project team and leadership Project life cycle management Project definition, planning and scheduling Cost estimation and commercial considerations Project risk management Project monitoring and control Project audit and closure Änderungen vorbehalten

15 Entrepreneurship The objectives of this module are to enable you to evaluate the various theories of entrepreneurship, analyse the economic and social role of entrepreneurship, evaluate the factors affecting the development of entrepreneurship in society, critically assess and explore the processes involved in developing your own entrepreneurial capability and in creating an entrepreneurial venture. Entrepreneurship is a widely used but little understood concept. Often it is equated with new venture creation and small businesses. In recent years governments in both the developed and developing world have seen it as the panacea for economic growth and development and the source of new jobs and business models. The rationale of this module is to introduce participants to the concept of entrepreneurship and its role in economic and business development. Summary of Aims The objectives of this module are to enable participants to: Evaluate the various theories of entrepreneurship Analyse the economic and social role of entrepreneurship Evaluate the factors affecting the development of entrepreneurship Critically evaluate the types of support that can stimulate entrepreneurship and an enterprise culture Analyse the nature and characteristics of the entrepreneur Critically assess and explore the processes involved in developing their own entrepreneurial capability and in creating an entrepreneurial venture. Indicative Content Entrepreneurship and Creativity Defined The Role of Entrepreneurship in Economy and Society Influences on and support for Entrepreneurship Development The Nature, Characteristics and Behaviour of the Entrepreneur Entrepreneurship and Innovation Creativity and the Entrepreneur Entrepreneurial management; teams and leaders The nature of new entrepreneurial ventures Initiating new entrepreneurial ventures; business planning Retaining and Developing Entrepreneurship as the venture grows Intrapreneurship: rediscovering enterprise in the mature organisation Änderungen vorbehalten

16 Financial Strategy This module is to provide a substantial course in a synthetic form of financial resources management, risk management, and financial markets at a level appropriate to MBA and also to serve as a springboard to advanced specialist finance studies. Summary of Aims This module aims to provide a theoretical and practical understanding of financial strategy. It develops in-depth understanding of corporate finance theories and practical awareness of how these are applied in the real world. It further provides comprehensive knowledge of how businesses and corporations utilise financial resources and financial markets in a variety of situations, including start-up ventures, establishing corporations, corporate re-structuring in order to achieve the ultimate goal of maximising the value of their enterprise. It also introduces theories and practices of financial risk management. Indicative Content The financial environment and the corporate governance The principles of valuation and capital budgeting Capital market efficiency and the risk and return Portfolio theory and the capital asset pricing model The cost of capital and capital structure Dividend policy The financial strategies from start-up to decline of the business Financial Strategies in merges and acquisitions and business re-organisations Sustainability Management Strategies This module examines the place of sustainability in modern business. Taking a holistic view, it analyses sustainability as a business paradigm and examines how concern for the environment and broader economic and social sustainability agendas can be implemented by organisations, strategically and operationally, within local contexts. Strategic Change Management This module is intended to provide you with an understanding of the concept of strategic change management and, in particular, a broad, multidisciplinary approach to managing development and change. Ambitious managers and businesspeople need to appreciate the detailed complexity of managing change from a variety of perspectives. Änderungen vorbehalten

17 Summary of Aims This module will help you to develop a broad, multi-disciplinary approach to managing development and change. You will examine the nature of change and its different conceptualisations, the significance of environmental change and its impact on organisations, the role of culture and power in change implementation, as well as various models, frameworks and methodologies for managing change. You will become better able to map change paths and decide on effective strategic level change management interventions, while critically evaluating the role of change agents and their significance to companies in transition. Indicative Content Understanding strategic change management Scoping the external and internal environments Planning for strategic change; scenario planning Implementing strategies and managing the transition Monitoring and evaluating organizational changes Employment and Labour Law This module introduces the legal principles affecting the employment relationship. Aimed at providing an understanding of the interaction between the law, employment and labour relations, the module focuses on contractual aspects of employment and the effects of statutory duties imposed on parties. It aims to engender an appreciation of the intricacies of employer/employee relations. Why the Surrey Business School at the University of Surrey is the Right Choice for Business Teaching and coaching from world-renowned academics Leading edge and cost-effective research Executive programmes designed for the emerging needs of business Excellent location and business facilities Totally flexible delivery of learning programmes First class links to industry Änderungen vorbehalten

18 In its accreditation report, the AMBA panel concluded that the Surrey MBA is a well-designed, rigorous programme of study, which embraces a range of relevant theory firmly linked to the practical world of leadership, business and management. Furthermore, the report noted that the curriculum has been designed to benefit from input by MBA faculty clearly derived from, and illuminated by, their extensive links as consultants and researchers with contemporary business and industry. The University of Surrey MBA is offered in collaboration with the International Business School Lippstadt. The programme has run for a number of years and we are always impressed by the standard of our German students and the dedication and enthusiasm displayed in their studies. Dr Kerry Sullivan, MBA Director Surrey Business School "Ich wollte mich vor allem im Bereich Finance und Strategic Business weiterbilden", erklärt der Director of Supply Chain & Operations seine Gründe. "Andere Dinge müssen während des Studiums ein wenig kürzer treten, auch große Urlaubsreisen sind nicht machbar, weil die Zeit für das Studium benötigt wird. Aber ich glaube, es lohnt sich beruflich auf jeden Fall". Für die Zukunft erwartet er weitere berufliche Vorteile: "Ich bin bereits vor dem MBA-Abschluss mehrmals befördert worden". Adrian Kaczmarczyk, Mitglied der Geschäftsleitung bei Avery Dennison in Melbourne/Australien, MBA-Absolvent "Der generalistische Ansatz der University of Surrey verbindet allgemeine theoretische Inhalte mit dem beruflichen Alltag der Teilnehmer und ermöglicht somit ein besseres Verständnis betriebswirtschaftlicher Zusammenhänge. Durch die unterschiedlichen Berufsausbildungen und Qualifikationen meiner Kommilitonen habe ich in den Arbeitsgruppen neue Ansätze und Herangehensweisen zur Lösung von Problemen kennengelernt sowie viele Anregungen erfahren, die mir für meine zukünftige Arbeit sicher hilfreich sein werden." Tim Nowak, MBA Absolvent, Key Account Manager in der Automobilzuliefererindustrie Änderungen vorbehalten

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